Collaborative Supply Chain Management Platform: Orchestrating ERP, WMS, and PLM for a High-Performance Supply Chain

Collaborative Supply Chain Management Platform: Orchestrating ERP, WMS, and PLM for a High-Performance Supply Chain

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Collaborative Supply Chain Management Platform: Orchestrating ERP, WMS, and PLM for a High-Performance Supply Chain

Many companies rely on multiple systems to manage their supply chain: an ERP to oversee operations, a WMS to handle warehouse execution, and a PLM to track product lifecycle data. Each system brings valuable expertise, but when used in isolation, they often create information silos, slow down collaboration between teams, and make decision-making less responsive.

To turn these systems into a truly collaborative ecosystem, you need more than just integration — you need to orchestrate your flows, data, and stakeholders. This is exactly what Winddle provides, offering your teams a clear, shared view of your supply chain, accessible to both internal and external stakeholders.

ERP, WMS, PLM: Understanding Their Roles and Limitations

PLMs (Centric Software, Lectra, Dassault Systèmes, PTC) structure product data: design, BOMs, variants, quality, and compliance. They are essential for tracking products from concept to production, but without links to logistics and order execution, their value is only partially realized.

Why Integration Alone Isn’t Enough

Many companies attempt to integrate ERP, WMS, and PLM with technical interfaces. But simply syncing data doesn’t automatically create operational collaboration. The result:

  • Teams may work from different versions of the truth,
  • Decisions are often reactive and last-minute,
  • External partners (suppliers, carriers) have limited visibility,
  • Teams spend time searching for information instead of acting on it.

This is why orchestration is key — aligning systems and stakeholders, not just connecting them.

Winddle: Connecting Systems to Make Your Supply Chain Collaborative

Winddle doesn’t replace ERP, WMS, or PLM. Instead, it links all your systems and partners, transforming data into actionable, shared information so all teams — internal and external — can make informed decisions quickly.

With Winddle:

  • ERP data is shared with logistics and purchasing teams,
  • WMS data on inventory and order progress is visible to all relevant parties,
  • PLM information is contextualized within planning and execution, ensuring feasibility and compliance.

The goal: a coordinated, proactive supply chain where everyone knows exactly what to do and when, without hunting through multiple systems.

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Customer Case: Tape à l’Œil

The project with Tape à l’Œil, a leading French children’s apparel brand, demonstrates the impact of collaborative orchestration.

Challenges

  • Over 25 million items sold annually,
  • Complex supply chain with multiple suppliers and sourcing offices,
  • Tracking import flows and coordinating with their SAP ERP (SAP S/4HANA).

Winddle Solution

Winddle was implemented to:

  1. Synchronize order and execution data in real-time,
  2. Structure and share information with internal teams and external partners,
  3. Handle frequent changes (dates, quantities, documents),
  4. Integrate PLM data (Centric Software) to ensure product information is consistent across order tracking.

Results

  • Improved visibility and coordination of import flows,
  • Reduced errors and discrepancies between planning and execution,
  • Smooth collaboration with external partners,
  • Increased responsiveness to manage disruptions and meet delivery commitments.

“Winddle allowed us to connect our existing systems and partners in a single collaborative flow, transforming our order tracking and improving operational agility.” – Arnaud Duthilleul, Supply Chain Director, Tape à l’Œil.

Benefits of ERP / WMS / PLM Orchestration with Winddle

With Winddle, your supply chain becomes:

  • Visible and anticipative – anticipate disruptions, make informed decisions, and plan with confidence,
  • Collaborative – share information across internal teams and partners, reducing emails and duplications,
  • Agile – respond quickly to changes and adapt flows without losing visibility,
  • Compliant and sustainable – track product compliance, environmental indicators, and regulatory requirements.

How to Build a Collaborative Supply Chain with Winddle

  1. Map existing flows and systems: ERP, WMS, PLM, and partners,
  2. Define visibility and collaboration needs for each team and partner,
  3. Connect systems through Winddle: APIs, structured emails, existing integrations,
  4. Automate and orchestrate critical flows: orders, inventory, logistics status, product information,
  5. Monitor and refine processes to continuously improve operational performance.

Conclusion: Orchestrate to Lead, Not Just Connect

ERP, WMS, and PLM are essential, but they don’t automatically create a collaborative and agile supply chain. The real value lies in orchestration: linking systems, aligning teams, and including partners in a shared view of operations.

The success of Tape à l’Œil with Winddle demonstrates tangible benefits: visibility, responsiveness, coordination, and improved operational performance.

Winddle transforms your existing systems into a collaborative, agile, and controlled ecosystem for a truly high-performing supply chain.
Discover WinddleSee the Tape à l’Œil case study

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